FOOD CULTURE ARCHIVE: NOW

Facts, Food and Farming #usa2010

Posted in Uncategorized by catherinewakimonfood on 01/08/2010

Finally, and most important: Beware the law of unintended consequences. Developing tasteless fruits and vegetables was not the goal of the last Green Revolution; it was a side effect of a system designed to eliminate hunger by providing plentiful, inexpensive food, but that also ended up rewarding quantity over quality. We should always keep in mind that when we’re dreaming of a system that focuses on the reverse, we run the risk of creating something far worse than strawberries that bounce.

-Russ Parsons

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